UX and Content Strategy: How They Are Related and Why You Should Care

by ARMEN GHAZARIAN

What is more important: User experience or content?

I hate this type of question and to me they don’t make sense. It’s like asking a kid who he loves more — mom or dad. Or even worse, trying to figure out which came first — the chicken or the egg? But unlike the age old causality dilemma, this question has an answer.

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